(formerly known as the Magic Number)
What is the Intentional Gift?
The average monthly gift you would need if you were to cap your support team at a certain number of people.
The ethos behind this is to keep your support team small so you can stay connected in ministry partnership with them as individuals.
How to calculate your Intentional Gift amount:
Take your total monthly support goal (make sure it’s updated!)
Divide your goal by the number of supporters you want on your team; the number of supporters you can realistically stay connected to within a year.
Averages:
Single: 50-65
Married (one spouse working MTD): 60-70
Married (both spouses working MTD): 60-75
This will give you the average dollar amount you should be challenging new and current donors to give.
Example:
$6,000 per month support goal divided by 60 supporters =$100 Intentional Gift amount.
Scripts
FAQ
Why does it matter?
Comes from a heart of intentionality, honoring, and a deeper connection with your team.
First off, it works. Donors feel honored, and ministry workers become funded.
Our support team feels honored while giving us the capacity to continually cultivate a discipleship mindset. This means personal phone calls and knowing our supporters, as well as them knowing us. We simply cannot do this well if we have too many people on our support team. This is where the Intentional Gift comes in. By intentionally asking people to invest generously, we create the space to honor our supporters by investing generously into them.
It builds long-term sustainability. When a raise or budget increase occurs, current donors are naturally engaged in increase asks vs seeking out more and more new donors to join the team.
4 Comments
Jenni Saniuk
Keva AmbreI started this Magic Number page under our new MTD health section. Its bare-bones so please feel the freedom to create all new content here.
Matt Elkins
Thank you, Keva! I am eager to explore this more! The testimonials are great.
Keva Ambre
Once finished, complete proposal for Jon.
Ashley Ramirez
This page was checked and revised for the 2023 Language Change Project on 6/13/23 -A.R.