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Postcards can be a great way to quickly connect with supporters. Did you snap a fun pic at an event or a group selfie at a Bible Study? Share it with a few key supporters by sending it as a postcard! There are apps for your phone or computer that allow you to easily upload the photo, write a quick note and add the recipient's name/address. The company will then print, stamp and mail the card for you. SO. EASY!
A note on choosing a service that works for you: It’s always best to test out a new service by sending your first postcard to yourself.
Consider sending cards for
- Valentines Day - our students love you! or We love how you care for this ministry.
- Thank you's
- Supporter Birthdays
- Thanksgiving - This Thanksgiving, I'm thankful for you
- Personal connection with key supporters
- Cultivation with those you want to build vision - send them a pic from a ministry event on a postcard with a personal message
A note on choosing a service that works for you: Test out a new service by sending your first card to yourself.
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Video Messages
If postcards are too static for you, why not try a video message? One of the most exciting things for a supporter is to hear of someone’s life impacted by Christ as a result of their support in your ministry. As ministry event approaches (an outreach, Easter Sunday, Christmas campaign, evangelism event, worship night, etc), consider how you can take a quick video of how God is moving. *Pro tip: Record it on your phone and keep your vid under 60 seconds so you can text it to a few individual supporters with a message of thanks.
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- Personal note - Although the thank you card in our example was printed as a template, Ali still took the time to write a personal note on it. Hand-written, personal notes are key relationship-builders with supporters!
- Pics of smiling faces - Ali wisely got pics of the children she will be ministering among and has been able to use those pics in her MTD presentation and on other pieces, such as this example. Supporters might not know these children personally, but seeing their faces helps build yet another connection between the supporter and the people whom they're sending her to minister among.
- Small, ministry-related gift - Included in the card was a hand-painted, wooden bookmark from the country where Ali was going to serve. This was not a gift for the sake of a gift. It tied in directly to her area of ministry and served as a reminder to the supporter of where they will be ministering through their faithful giving. (Also see See Gifts with Meaning for more gift ideas.)
- "You're on the List" insert - This served as a reminder of Ali's email prayer letter and to check if it's getting stuck in their spam or junk filters.
- Contact Info - On the back of the card, Ali gave a large, clear opportunity for supporters to stay connected with her through other avenues (Facebook & email).
- Welcome to the Team - Reinforcing the giver is part of a larger team that's equipping this ministry creates a sense of belonging.