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- Use! Exclamation! Points! Sparingly!
- Try to begin sentences with different words. Avoid beginning one sentence after another with the word “I.”
- Only capitalize words that are proper nouns (specific, specialized names). Do not capitalize words like gospel, godly, evangelical, conference, apostles, cross, baptism, etc.
- Follow the Branding & Identity Guidelines
- Always include your name, address, and phone numbers somewhere on your letter for people to contact you
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Examples -
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