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Here it is! The big finish. You've made it this far; you can do this.We recommend reading directly from the "Here's How You Can Help" page because it gives you a minute to breathe, gather your thoughts, and pray before diving into the ask. The Here's How You Can Help page (HHYCH) is the key tool to introduce the financial ask.
Be specific
Stop talking. Breathe. Pray. Pause. This pause will feel like an hour, but it's really only a few seconds. Resist any urge to say something like, "I mean, it's okay if you can't." or "I know that's a lot of money, and you just had a baby/lost your job/got married, etc." Do not give them a reason to say no when you've just spent so much time giving them every reason to say yes. POSSIBLE RESPONSES TO THE FINANCIAL ASK:
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You can find an editable version of the script below on Google Docs.
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Read the Here's How You Can Help page Towards the end of the Here's How You Can Help page stop and cast a vision for what you specifically are hoping partners can do.
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I am trusting the Lord to provide individuals who will make monthly investments of $250, $150, or $50 in the critical work of reaching people for Christ. We’ve found that people give anywhere from $35 monthly to as high as $500 monthly or more, and I am praying to average at $75 monthly per donor. Would you join our team at one of these amounts? |
PAUSE!! Wait for their response.
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Yes, we’d love to do that. |
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Thank you so much! It’d be such a privilege to have you partnered with us. Your gifts will make a big difference. |
***It is very important that you know exactly how much and how often partners plan to contribute. Miscommunication can easily happen here. Is the gift monthly? Or were they thinking quarterly or annual or just a special gift? When would they want to start?
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We are thinking we'd like to do $100 a month. We could start next month. |
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Let me explain how that works—most donors set their gift up online, Reliant has a secure website that is easy to use and allows you to stop, start, or change your giving at any time.
Before I leave I’ll share more about how you can get started.
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That sounds great. |