Page History

Let's say you're running a business that has shareholders who regularly invest into your company. In order for your company to scale and grow, you need them to increase their investments over time. If this is the case, what should be your next move? How could you plan this to be a regular conversation so you not only retain, but increase investments?

Along with an increase in vision, we engage our donors in regular increase asks because careers change, salaries flux, investments grow and giving capacity changes. That supporter who came on your team as a new college grad likely has a different income ten years into his career. If you've never engaged her in an increase ask, it's likely something she hasn't considered, even though she has the capacity. Encouraging your ministry partners to seek the Lord on the level of engagement He is asking them to lean into this year, yields a more robust support team and a deeper connection with them. 

This is the same wisdom we use for MTD increase asks! In gardening/ farming terms; we look at the crops we already have in order to discover how to increase their yield. We don't go out and plant more crops if we aren't weeding, fertilizing, watering and pruning the crops we already have. And we certainly don't leave fruit on the vine come harvest time!

So, before you go out to plant new crops, let's work on increasing the yield in the field God has already given you. 

Because careers change, salaries flux, investments grow and giving capacity changes, we regularly engage our donors in opportunities to lift (increase) their giving. That supporter who came on your team as a new college grad likely has a different income ten years into her career. If you've never engaged her in an increase ask, it's likely something she hasn't considered, even though she has the capacity. Encouraging your ministry partners to seek the Lord on the level of engagement He is asking them to lean into this year, yields a more robust support team and a deeper connection with them. 

How Do I Know What to Ask For? (The Magic Number)

Over time, we have found that you can actually calculate a "Magic Number" that is an average based on your support goal. To do this:

• Take your total monthly support goal (make sure it’s updated!)
• Divide your goal by the number of supporters you want on your team; the number of supporters you can realistically stay connected to within a year (It's not recommended to go above 70).
• This will give you the average dollar amount you should be challenging new and current donors to give. 
  **If a supporter is already giving at or above your magic number, please continue to ask them for an increase. Ask the Holy Spirit to guide you to an amount to set before your supporter.**

Additional Elements of the Increase Ask

...