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Holidays are a great time to re-connect with family and friends and especially our donors! There are a number of ways to do so, but here are a few ideas to keep in mind - especially when you consider re-connecting with your Top 20:

  • Send a paper Thanksgiving card along with a short, handwritten note about why you’re thankful for them. This should be a meaningful message of gratitude. The goal is to remind donors how valuable they are to you and the impact they are helping to make in the Kingdom. Please consider hand-addressing the envelope. A simple way to mail a card to your Top 20 is to pick up a pack of cards at the store and print 20 photos (of you or you + the people you minister to) at the photo center. Keep it simple so you're more likely to do it.
  • Send a photo of you and your ministry context!  Many donors like to hang pictures of the important people in their life on their refrigerator or bulletin board, so give them an opportunity! Many will hold on to these pictures all year!
  • Include an extra dose of personal pictures in your prayer letter. Personal, vibrant pictures make letters more appealing and interesting especially when they are of you.
  • Send a personal text or email unrelated to your normal pattern of communication. Nothing makes relational connectedness happen more than making it apparent that you are thinking of them, so do it!
  • Send a small gift connected to your ministry context. Donors are used to doing the giving, so why not return the favor and bless them with something that reminds them of your mission field!