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These common responses about donor cultivation made us wonder... 

Have we made our expectations for

When we asked people about their donor cultivation, these were common responses:

  • I wasn't communicating with my team and I felt crazy guilty about that. It got to the point where I was worried to send a prayer letter because it would remind my supporters they weren't hearing from me. - JD
  • Missing promised follow-ups, and failing to communicate left me paralyzed in MTD and short-checked. - CC
  • I've come in hot and heavy and super consistent with all "the MTD stuff" for a season, only to feel absolutely exhausted. - JB

Can you relate? 

...

MTD cultivation too large? Can we even accomplish

...

those expectations in the time and energy we have? Is our MTD falling off the rails?

This guidebook has been written to help free you from donor-cultivation guilt and help you enjoy connecting with your supporters.

That starts with creating a plan that is in your wheelhouse and works with the time and energy you have.  

So, let's look at some cultivation options that will connect with your supporters.  

We think the answer is yes. And we wonder if the solution is to reverse-engineer this whole thing and start with your capacity and strengths.


So, if you're ready to break free from donor-cultivation guilt and start enjoying connecting with your supporters, check out the intro video to get started! Visit the Guidebook here: Revisiting Cultivation: A Guidebook